// THE SOLAS APPROACH

Master the Art & Science of Growth

Knowing is Growing.

know yourself,
know your customers —
grow your business.

Working with Solas, you will explore the degree to which the foundation of your business strategy aligns with your goals and values.

Building a business is like building a house:
it needs a good plan.

First you lay the foundation - this is YOU. Your story, what you stand for, your vision, your mission, the work and message you are here to convey. // Growth Strategy

Then you build the home - this is your website. Where people come to find and learn about you and get a sense of your visual identity. // Web Design

Then you invite people over for dinner - this is your content. How you invite others to you can vary - from blogs, email newsletters, videos, social media, ads, etc. What does your invitation say about you? // Content Strategy

// WHAT MAKES SOLAS DIFFERENT

My success with clients comes from a simple thing: the ability to always figure it out.

It’s not that I know the “right answer” every time; but I do know how to ask the right questions, and learn things rapidly from there. I’m thorough, curious and adaptable to change. When I don’t know something, I’m humble enough to ask someone who might. I Google.

A quality I used to write off as simple, I’ve realized over time, is in fact my superpower in business. My ability to ask questions and learn is the quality that took me from a successful track record in software sales, to making a career pivot to run growth strategy for a startup software company. It’s what gave me the stamina to take my passion full time.

For every project I’ve taken on, the goal and products are different. The needs are different. I work with the constraints I’m given, and push like crazy to make things move as quickly as possible. Sometimes that looks like hacking out landing pages and Google ad campaigns, other times it’s playing product manager on complex integration projects with engineers. I’m not limited to one platform - I look at what the goal of the project is, and I figure it out. The thing that matters is the product, and the results, and not the way that you get there.

Meet your Growth Advisor

Justine Harrington
Founder, Solas Growth Consulting

Justine has helped hundreds of small businesses with digital marketing and business strategy over the past decade. Before becoming a full time growth strategist for entrepreneurs, she worked for top marketing technology companies like Hubspot, WordStream and Floorforce.

→ Meet Justine